CADILLAC STORIES
CADILLAC × EF PRO CYCLING
WE RIDE ICONIC
Cadillac and EF Pro Cycling continue their partnership—driven by a shared belief that progress happens when performance, innovation, and culture move together. At the heart of this collaboration is Cadillac LYRIQ, the official team car, supporting EF across races, training, and community moments throughout the season.
More than mobility, LYRIQ represents a new expression of performance—electric and unmistakably iconic.
A partnership built on movement and mindset
Both Cadillac and EF challenge convention in their respective worlds. Where EF redefines what modern cycling looks like, Cadillac is shaping the future of luxury mobility—bold in design, advanced in technology, and rooted in experience.
This partnership goes beyond the road. It’s about how we move, why we move, and who we move with.
What’s next
The journey continues with a series of moments that bring performance, community, and culture together:
• EF Coaching Team Meeting – Paris (29 May)
A key gathering of EF’s coaching team, supported by Cadillac presence.
• EF Coaching Community Ride – Paris (30 May)
A community ride hosted by EF Coaching in collaboration with Ravito 18, with Cadillac alongside the peloton.
Tour de France 2026: an iconic summer
Cadillac will be present throughout the Tour de France, creating experiences that connect fans, riders, and the brand:
• Live Tour de France viewing in all Cadillac Stores
From July 4th, every Cadillac Store will host live race viewing paired with an immersive brand experience.
• Stage 7: Cadillac sur Garonne
A powerful storytelling moment as the Tour passes through Cadillac sur Garonne—where the name, the place, and the brand converge.
• VIP Stages 18 & 19 – Grenoble Hub
Exclusive VIP experiences combining on bike moments with EF riders and premium Cadillac hospitality, centered around a dedicated hub in Grenoble.
WE ride iconic — where performance meets design, and movement becomes culture.